Scott Townsend

Marketing & Business Transformation Executive

Siemens – Ingenuity For Life

How do you change the brand perception of a 170 year old industrial engineering giant so that they are seen as a leader in the new digital world?  We created the Ingenuity For Life brand platform to showcase how Siemens is helping to move America forward through its digital technology.

Brand TV and content developed to launch the new brand platform

 

Content & social campaign developed to demonstrate how Siemens digital technology is changing the us energy landscape.

Social campaign developed to demonstrate how Siemens digital technology is making universities safer and more secure.